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 Internet
Marketing Services, Conversion Optimization & Web Analytics
Market-Vantage provides Internet Marketing, conversion
optimization and web analytics, helping companies leverage the Internet
to increase revenues and profits while tracking and measuring ROI results.
- Do people search the web to find the kinds of products
or services that your company offers?
- When they search, do they easily find your site?
- If they find your site, do they find compelling
reasons to begin a relationship with your company?
- Does your website supply your company with a steady
stream of interested prospects?
We can help.
The Internet and Marketing
Marketing and selling have totally changed in the
past few years. Sales people don't set the agenda any more. Buyers are in
control.
Buyers use the Internet to find suppliers, compare prices
and features, ask questions, negotiate deals, find out what other people
are buying and why they’re buying it. The Internet is a
vehicle that can bring interested people, who have never heard of you
or the products or services you offer, to your door -- or to the doors
of your competitors.
Why Internet Marketing Works
People no longer want to be hunted down and sold
to. They want to buy what they want to buy, when
they want to buy it.
Internet marketing is about pull rather
than push. It’s about being found and making your
most persuasive pitch at the exact moment that a buyer is looking for
your product or service.
Internet marketing also means
presenting a compelling value proposition that speaks
directly to the needs of your prospects. Once they believe that you understand
their pain and can help them, they'll want to know if it is easy to do
business with you, quickly or slowly, as they prefer.
Because every prospect is different.
Market-Vantage can help your company attract
relevant visitors to your website and then convert those
visitors to prospects and buyers. We can:
- Develop and implement an Intelligent Internet
Marketing strategy that's designed around your business and
your other marketing initiatives
- Put Website Promotion programs
in place that will drive relevant traffic to your site
- Increase the percentage of visitors to your
site that convert to prospects
- Track and Measure website
visitor behavior, to enable continuous improvement of your
marketing campaigns
Our clients leverage the power of the Internet
to increase revenues and profits while reducing costs.
You can, too.
 
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News / Opinion / Events
| Internet Marketing
Tip Of The Month |
Why
Google AdWords May Show Lower-CTR Ads More Often
Read
the article>> |
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| One of the largest independent public relations
agencies, Schwartz Communications, Inc. has launched
an integrated search marketing service combining search engine optimization
(SEO) and pay-per-click (PPC) advertising
with public relations campaigns. The enhanced program helps companies
raise awareness and drive the right traffic to their websites.
The service is offered as part of an exclusive
joint marketing relationship with Market-Vantage. Read the full
news release here. |
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| Many Google advertisers don't really understand
the contextual advertising part of AdWords. Done
correctly, it can be very profitable. But very often it's a poorly
executed money loser. In fact, you may be shocked to know where your
ads are showing up. Learn more, and what you can do to improve your
ROI, in this Visibility
Magazine article by Market-Vantage president Hans Riemer. |
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| Market-Vantage principals Hans Riemer and
Christopher Payne-Taylor broke the news on PPC Click Fraud
before it had been given its official name, on the front page of c|net
news.com . |
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| Read
the article>> |
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| More
Articles >> |
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